Must-Have Types of Event Signage and Print Materials

Event signage and other printed materials can be split into three general categories, based on their purpose: promotional, decorative, informative, and directional.

Promotional

Spread the word about your event with promotional materials like posters, flyers, and banners. For exclusive gatherings, consider custom event invitations, save-the-dates, or postcards to communicate essential details.

Decorative

Enhance your event space with custom signage, including wall or floor graphics and strategically placed retractable banners. Use decorative signage to seamlessly integrate your event’s theme and color scheme, providing a cohesive visual experience.

Informative & Directional

Ensure attendees stay informed with materials such as menus, schedules, brochures, speaker lists, or programs. Prevent confusion in your event space by incorporating directional signage, helping guests navigate and ensuring a positive experience.

 

Toys"R"Us Christmas Catalog

MEEA podium and step & repeat mock-up

I will design a clean step and repeat or logo repeat stage banner, Expo, party, sponsors banner and Press conference backdrop for any red carpet ceremony events in just a few hours!

Toys"R"Us Summer Catalog

APA registration sign

It’s easy to take event signage for granted because guests often only notice when it’s missing. Without a sign showing attendees where to sign-in, your event is even happening.

Toys"R"Us Summer Catalog

MEEA program

Event programs help attendees know what’s in store and and where they need to be. While online programs are quite common, printed programs are stilll a portable favorite.

BTX Technologies Catalog

Event app

For the tech-savy attendee, custom event apps are key to swiftly browsing the offerings, texting and connecting with other attendees, and downloading extras.

Event Graphics

Planning an event? Visualize your signage in the event space with our PhotoShop mock-ups. I create virtual environments that showcase how your signage will look, ensuring every detail is perfect before it’s brought to life. Impress clients and stakeholders with a realistic preview of your event signage.

I believe in pushing the boundaries of creativity and technology. Join meon a journey where design knows no limits, and every idea is a masterpiece waiting to be unveiled.

Let’s transform your vision into reality—where imagination meets innovation!

From My Clients

It's hard to toot my own horn, so here's what some of my clients are saying about me!

"As a former direct supervisor of Caren Bordowitz, I can personally attest that Ms. Bordowitz’s expertise, knowledge, proficiency, and work ethic are simply outstanding. She has phenomenal creative skills, with superior proficiency in InDesign, PhotoShop and DreamWeaver, and her work is noted for highly professional designs. She continually looks for ways to enhance her skills and learn new programming through webinars, self-guided tutorials, and formal classes. Caren is fast on her feet and has the innate ability to meet even the tightest of deadlines. She is a responsible and reliable employee, and is the epitome of a team player."

Darcie R Shinberger

Asst. VP, Advancement and Public Services, Western Illinois University

"Caren has stepped into her role and done over and above when the need arises. Her ability to open up the academic year without the marketing manager and limited time helped the unit succeed in August of 2017."

Ada Neighbors

Resident District Manager, Sodexo

"Caren is an extremely proactive designer and project manager while tackling projects of any size. She is equally adaptive to changes that inevitably occur and seeks solutions that are both creative and logical. Caren also maintains clear communication with clients while juggling all facets of each project. Caren helped design award winning publications."​

Tami Seitz

Social Media Marketing & Public Relations Specialist

"We were in a pinch and needed someone that could help with a program book for one of our biggest client conferences. Caren was able to step in and get the job done with minimal input, taking every edit and change in stride. In the months since then, she has become one of our most valuable assets helping us create amazing conference programs, banners, and web graphics."

Keith Johnston

Conference Planning and Tech Support, i3events

"As a graphic designer at BTX, Caren brought our marketing department to another level. Caren is creative, smart and always had fresh ideas. She constantly kept up on industry trends which kept our marketing department on the cutting edge."

Mark Chernoff

Northeast Regional Sales Director, BTX Technologies, Inc.

"Caren combines strong graphic design skills with equally strong ability to communicate with colleagues and clients. Caren’s design work brings fresh life to the existing institutional brand and her advanced knowledge of graphic application programs streamlines the process. When working with clients, she not only accurately determines their design needs but aligns them with the larger institutional marketing goals. Caren’s creativity inspires her co-workers, her management skills keep projects to their time lines, and her positive attitude and willingness to share her knowledge make it a pleasure to work with her."

Karmon Runquist

Director of Web & Digital Communications, Wentworth Institute of Technology

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My ultimate passion is to work closely with you & provide the best product!